{"title":"Virtual team-building vendors: outcome claims and post-event measurement","question":"What is the gap between what a virtual team-building vendor promises on its own website and what it can measure and hand back to the buyer after the event?","method":"Direct reading of each vendor’s public pages (home, and the product or pricing page where one exists) against two fixed questions: list verbatim every claim about outcomes, and list verbatim everything offered to the buyer after the event as a report, analytics, dashboard, measurement or survey. An absence was recorded as data, not as a failure to find.","limitation":"Public pages only. A vendor that provides a report on request during a sales conversation, and does not say so on its site, is counted here as not offering one. This is stated as a finding rather than a footnote.","conflictOfInterest":"HeySparko builds a post-event report and intends it as a product differentiator. This audit asks whether other vendors have one, so the author has the maximum possible interest in the answer being \"nobody does\". The cases where that answer did not hold are therefore set out in full rather than summarised, and the sample includes every vendor reached, not a selection.","scopeNote":"Nothing here claims that team building improves productivity, retention or profit. The audit measures what vendors promise and what they can physically show a buyer, not whether the category works.","reconciliation":"The eight rows annotated \"no quantitative claims\" in the original pass were re-read on 2026-10-24 against a stated threshold, because the 2026-09-11 summary reported a qualitative count its own rows did not support. Six of the eight do make a qualitative claim and now carry the wording; two, Superglue and QuestWorks, genuinely make none. Those rows are marked checkedOn 2026-10-24. Totals are computed from the rows.","sampleAttempted":32,"collectedOn":"2026-09-11","license":"CC BY 4.0","attribution":"HeySparko, Virtual team-building vendor measurement audit, 2026-09-11.","source":"https://heysparko.com/api/datasets/vendor-measurement-audit","csv":"https://heysparko.com/api/datasets/vendor-measurement-audit.csv","totals":{"vendors":27,"attempted":32,"offerMeasurement":8,"offerMeasurementPct":30,"noMeasurement":19,"noMeasurementPct":70,"discloseContents":0,"quantitativeClaim":2,"quantitativeClaimPct":7,"qualitativeClaim":10,"qualitativeClaimPct":37,"noOutcomeClaim":15,"noOutcomeClaimPct":56,"bothFigureAndAnalytics":1,"bothFigureAndAnalyticsNames":["Teamazing"]},"vendors":[{"id":"confetti","name":"Confetti","url":"https://www.withconfetti.com/","segment":"hosted","outcomeClaim":{"kind":"none"},"measurement":{"offered":false}},{"id":"outback","name":"Outback Team Building","url":"https://www.outbackteambuilding.com/","segment":"hosted","outcomeClaim":{"kind":"quantitative","verbatim":"Highly engaged teams are up to 23% more productive. A disengaged employee costs roughly a third of their salary. Replacing one employee costs between half and double their annual salary."},"measurement":{"offered":false}},{"id":"lets-roam","name":"Let's Roam","url":"https://www.letsroam.com/team-building","segment":"hosted","outcomeClaim":{"kind":"none"},"measurement":{"offered":false}},{"id":"teambonding","name":"TeamBonding","url":"https://www.teambonding.com/","segment":"hosted","outcomeClaim":{"kind":"qualitative","verbatim":"Increased employee engagement. Boost morale, motivation, and productivity."},"measurement":{"offered":false}},{"id":"the-go-game","name":"The Go Game","url":"https://www.thegogame.com/","segment":"hosted","outcomeClaim":{"kind":"qualitative","verbatim":"Proven favorites keep teams engaged, energized, and coming back year after year. Designed to bring your crew together and build lasting connection.","checkedOn":"2026-10-24"},"measurement":{"offered":true,"verbatim":"We measure team energy before and after every event with our built-in pulse check, so you can prove the lift, not just hope for it.","contentsDisclosed":"partial","note":"Names the instrument (a before-and-after pulse check) but not the questions, the scale or what the buyer receives."}},{"id":"teamazing","name":"Teamazing","url":"https://teamazing.com/","segment":"hosted","outcomeClaim":{"kind":"quantitative","verbatim":"10x Return on Investment. +30% Leadership Impact. 48% Daily Engagement. +50% Daily Participation."},"measurement":{"offered":true,"verbatim":"Automated analysis and insights for better decisions.","contentsDisclosed":"none","note":"The only vendor in the sample that both states a figure for the outcome and sells analytics. Neither the figures nor the analytics are traced to a method."}},{"id":"catalyst-global","name":"Catalyst Global","url":"https://www.catalystglobal.com/","segment":"hosted","outcomeClaim":{"kind":"qualitative","verbatim":"Catalyst Global creates the world’s most effective teambuilding experiences. Realise: ensuring everyone is engaged and your objectives are achieved.","checkedOn":"2026-10-24"},"measurement":{"offered":false}},{"id":"elevent","name":"Elevent","url":"https://www.bookelevent.com/","segment":"hosted","outcomeClaim":{"kind":"none"},"measurement":{"offered":false}},{"id":"escapely","name":"Escapely","url":"https://escapely.com/","segment":"hosted","outcomeClaim":{"kind":"none"},"measurement":{"offered":false}},{"id":"yaymaker","name":"Yaymaker","url":"https://www.yaymaker.com/","segment":"hosted","outcomeClaim":{"kind":"none"},"measurement":{"offered":false}},{"id":"hooray-teams","name":"Hooray Teams","url":"https://www.hoorayteams.com/","segment":"hosted","outcomeClaim":{"kind":"none"},"measurement":{"offered":false}},{"id":"teamout","name":"TeamOut","url":"https://www.teamout.com/team-building","segment":"hosted","outcomeClaim":{"kind":"none"},"measurement":{"offered":false}},{"id":"museum-hack","name":"Museum Hack","url":"https://www.museumhack.com/","segment":"hosted","outcomeClaim":{"kind":"none"},"measurement":{"offered":false}},{"id":"triviahub","name":"TriviaHub","url":"https://triviahublive.io/","segment":"hosted","outcomeClaim":{"kind":"qualitative","verbatim":"Foster stronger relationships among your team members.","checkedOn":"2026-10-24"},"measurement":{"offered":false}},{"id":"thursday","name":"Thursday","url":"https://thursday.social/","segment":"hosted","outcomeClaim":{"kind":"none"},"measurement":{"offered":false}},{"id":"summit","name":"Summit Team Building","url":"https://summitteambuilding.com/","segment":"hosted","outcomeClaim":{"kind":"qualitative","verbatim":"We teach teams how to gain commitment, build trust, communicate effectively and, of course, get results. Helping Teams Grow & Companies Flourish.","checkedOn":"2026-10-24"},"measurement":{"offered":false}},{"id":"woyago","name":"Woyago","url":"https://woyago.com/","segment":"hosted","outcomeClaim":{"kind":"none"},"measurement":{"offered":false}},{"id":"goto-events","name":"GOTO Events","url":"https://www.gotoevents.co.uk/","segment":"hosted","outcomeClaim":{"kind":"qualitative","verbatim":"Team building improves communication, loyalty and performance. Delivers real business impact."},"measurement":{"offered":false}},{"id":"breakoutiq","name":"BreakoutIQ","url":"https://www.breakoutiq.com/","segment":"hosted","outcomeClaim":{"kind":"qualitative","verbatim":"Boost morale, retention and engagement."},"measurement":{"offered":false}},{"id":"cold-case-inc","name":"Cold Case Inc","url":"https://coldcaseinc.com/","segment":"hosted","outcomeClaim":{"kind":"none"},"measurement":{"offered":false}},{"id":"escape-from-the-meeting","name":"Escape From The Meeting","url":"https://www.escapefromthemeeting.com/","segment":"hosted","outcomeClaim":{"kind":"none"},"measurement":{"offered":false}},{"id":"superglue","name":"Superglue","url":"https://playsuperglue.com/","segment":"platform","outcomeClaim":{"kind":"none","checkedOn":"2026-10-24"},"measurement":{"offered":true,"verbatim":"AI-powered post-game reports. Every Superglue session ends with a team-dynamics report and a guided debrief. Enterprise: hosted events with post-game team reporting.","contentsDisclosed":"none","note":"Neither the comparison page nor the product page states what is measured or from which data."}},{"id":"questworks","name":"QuestWorks","url":"https://www.questworks.io/what-is-questworks.html","segment":"platform","outcomeClaim":{"kind":"none","checkedOn":"2026-10-24"},"measurement":{"offered":true,"verbatim":"The platform observes collaboration patterns and produces behavioral insights for leaders. A leader sees aggregate team trends; individual play stays private.","contentsDisclosed":"partial","note":"Names the nature of the data (in-game behaviour) but not a single specific measure."}},{"id":"squadgame","name":"SquadGame","url":"https://squadgame.app/","segment":"platform","outcomeClaim":{"kind":"qualitative","verbatim":"Accelerating psychological safety."},"measurement":{"offered":true,"verbatim":"Teams view their collaboration summary including teamwork score, collaboration strengths, and growth opportunity, from communication clarity to collaboration depth.","contentsDisclosed":"partial","note":"Measures are named, the method behind them is not. It goes to the team at the end of the session, not to the organiser afterwards."}},{"id":"office-olympics","name":"Office Olympics","url":"https://office-olympics.com/","segment":"platform","outcomeClaim":{"kind":"none"},"measurement":{"offered":true,"verbatim":"Team tier: csv results export. Season Pass: advanced analytics. Real-time leaderboard.","contentsDisclosed":"none","note":"What is in the CSV, and what \"advanced\" means, is not stated."}},{"id":"scavify","name":"Scavify","url":"https://www.scavify.com/","segment":"platform","outcomeClaim":{"kind":"qualitative","verbatim":"Points and rewards increase motivation, participation, and make it fun. Unlocking the full potential of your team.","checkedOn":"2026-10-24"},"measurement":{"offered":true,"verbatim":"Understand where engagement is strong or needs improvement, quantify behavior, and make decisions based on data.","contentsDisclosed":"partial","note":"The data is points, photos and task-completion status, which the pages do state."}},{"id":"goosechase","name":"GooseChase","url":"https://www.goosechase.com/","segment":"platform","outcomeClaim":{"kind":"qualitative","verbatim":"Connect your team, engage any audience. Boost learning by making the curriculum fun and interactive.","checkedOn":"2026-10-24"},"measurement":{"offered":true,"verbatim":"Reporting dashboard to measure success. View stats and participant engagement. Track live results.","contentsDisclosed":"none","note":"What the dashboard contains is not disclosed."}}]}